A new comprehensive, future-ready digital ecosystem.

DRK Kliniken

2018 - Ongoing

A comprehensive, future-ready digital ecosystem for DRK Kliniken Berlin – from the corporate website and a modern careers portal with chatbot support to the new intranet for more than 4,000 employees.

Background: A long-term partnership for sustainable digitalization

Since 2018, we have worked closely and collaboratively with DRK Kliniken Berlin to strategically plan, user-centeredly design, and technically implement key digital platforms. Our goal: a seamless digital infrastructure that equally convinces patients, visitors, applicants, and employees.

The projects include:

  • A new corporate website that represents all hospital locations equally.

  • A modern careers portal, including an HR chatbot to simplify the application process.

  • A newly developed intranet that connects more than 4,000 employees and revolutionizes information exchange.

Challenge

Complex requirements – many target groups, one consistent experience

DRK Kliniken Berlin faced the challenge of rethinking its digital communication and infrastructure:

  • A unified and equal representation of all hospital locations.

  • Simplifying and improving recruitment through digital services.

  • A modern intranet for 4,000 employees with high practical value and easy usability.

  • A future-proof technical architecture with integrations to third-party systems.

Solution
A digital ecosystem with a clear focus on the user

Together with DRK Kliniken Berlin, we created a consistent, modular, and scalable solution—driven by intensive co-creation, agile methodology, and close collaboration.

1. New Corporate Website

The objective was to create a clear, accessible platform for patients, visitors, and specialists. All hospital locations were to be represented equally, supported by a central internal database.

Our services:

  • Concept and design

  • Editorial and content management

  • TYPO3 development

  • Editorial training and support

2. Career Portal & Digital HR Assistant

The goal was to strengthen the employer brand of DRK Kliniken Berlin and maximize the simplification of the application process.

Features and highlights:

  • Fast access to the job board

  • Focus on key professions and authentic testimonials

  • Integration with the applicant management system

  • Analytics setup for conversion tracking

Special highlight:
An HR chatbot we developed with an informal, approachable tone, which answers applicant questions using videos, emojis, and images to lower the barrier to entry.

Our services:

  • Requirements workshops and project management

  • UX concept and UI design

  • Technical architecture

  • React frontend, WordPress CMS

  • Consulting on imagery and hosting setup

3. New Intranet: Connected. Personalized. Future-proof.

We conceptualized, designed, and implemented a new intranet for over 4,000 employees to centralize information and foster collaboration.

Key features:

  • Personalized homepage with an individual news feed

  • Improved search functionality

  • Self-service frontend editing

  • Mobile-first approach for location-independent access

  • Integration with a central database

Technical highlight:
A "future-friendly" system design that allows for flexible adaptation to future requirements.

Technical Implementation: Future-oriented and scalable

We utilized modern, proven technologies—individually selected and tailored to the needs of DRK Kliniken Berlin:

  • TYPO3 for the corporate website

  • WordPress CMS and React frontend for the career portal

  • Interface integration with the applicant management system

  • Modular system architecture focused on easy maintenance and expandability

  • Mobile-first design across all platforms

  • Analytics setup for measurable results

Results

The new digital infrastructure provides a sustainable boost for the DRK Kliniken Berlin:

  • Stronger employer brand and simplified recruiting

  • Enhanced visibility and accessibility for patients and professional audiences

  • More efficient internal communication and collaboration

  • Future-proof, expandable platform architecture

Conclusion: A Partnership of Equals for Digital Excellence

Through close, collaborative partnership, a clear focus on user-centricity, and a future-ready technical foundation, we have elevated the digital infrastructure of DRK Kliniken Berlin to a new level—creating genuine value for patients, applicants, and over 4,000 employees.

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Increased traffic on the corporate website

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Increased traffic on the corporate website

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More applications on the career portal in 2021

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More applications on the career portal in 2021

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Reduced cost per hire

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Reduced cost per hire